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Email Marketing

IN THE UK 43% OF BUSINESS INTERNET USERS CHECK THEIR EMAILS SIX OR MORE TIMES A DAY, WHILST 93% OF DOMESTIC INTERNET USERS CITE EMAIL AS THE MAIN REASON FOR BEING ONLINE. E-MARKETING IS NOT ONLY FAST & COST EFFECTIVE; IT IS ALSO AN EFFECTIVE WAY TO ENGAGE WITH CUSTOMERS ON A ONE-TO-ONE BASIS.

Email marketing has rapidly established itself as a valuable channel for customer acquisition and retention.  Used in isolation, or as a part of an integrated multi-channel approach, our managed email campaign solution provides the speed, response and control that modern marketers thrive on.

We believe that email campaigns should be planned to engage customers and encourage them to ask for more emails in future.  We apply this thinking to all email communications. Our approach is to provide an end-to-end solution which encompasses digital marketing strategy, targeting, data & segmentation, creative development, testing, analysis and importantly compliance and legislation.

EMAIL MARKETING AT A GLANCE:

  • Integrate with your direct mail campaign
  • Powerful tracking, reporting and analysis
  • Spam test your campaign before you send
  • Email marketing advice to ensure success
  • Managed bounce backs, unsubscribes & complaints
  • List segmentation and management
  • Highly targeted data can be provided
  • Supported by dedicated account management

Find out more about our managed email marketing service. Call us on 0800 138 9008 or email info@rmg-response.co.uk

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